I appreciate this is a common topic. I've read over many threads but I'm still messing up in the same way. Allow me to describe things in detail, and hopefully the answer is obvious to those with more experience…
I want to make a fixing/bolt with 25mm of M6 thread on one end, a shoulder, and a knurled knob on the other. The material is 303 stainless, from a 20mm round bar. I'm using a full profile 1mm pitch threading insert, and a fresh edge at that.
I start by turning down 25mm of bar to a shade under 6mm…

I then use a parting blade to cut a gutter on the left. I also add a chamfer on the right end of the rod.

Running at 80rpm (as fast as I dare) I cut the thread, taking 0.1mm off the diameter each time (0.05mm DOC). I use cutting fluid. The insert peels off a clean chip. Note that I am plunging straight in, not using the compound at an angle.
On two attempts, after around 7 or 8 passes, this happens…

In some ways it isn't surprising, as 25mm is a lot of stick-out for a 6mm rod, and the gutter creates an obvious point of weakness. But I'm still surprised that ~4mm of stainless can be snapped by the cutting force of that tiny little triangle on the end of the cutting insert. It occurred to me that tail support would help, but I can't get my centre and threading insert to occupy the same position in space at the same time.
After the part broke, I examined the cutting insert under a microscope, and the edge looks pristine, so I don't think the tool has snagged or degraded.
I appreciate that this would best be done with an M6 die, but I'm practising my single point threading. Am I making a basic mistake here? Or is thread-cutting long thin bolts not generally possible?
Jed