Posted by Frances IoM on 11/01/2021 15:53:12:
No idea re sacking – but MTM with much of its news-stand sales lost (eg my local W H Smiths takes 1 copy of ME + MEW whereas it was probably 10 prior to lockdown) must be in significant difficulties as a subscription only model has generally failed for other once thriving publications deprived of advertising revenue. The lockdown is very unlikely to be gone before next summer at earliest + I suspect MEW might well be one of the casualties
Actually subscriptions have been the saviour of most magazines, its those who rely on mostly news stand sales that have been hit the hardest across the industry. Losing all our overseas distribution was a blow, but fortunately it did get sorted.
I think we have lost about seven titles, although Model Boats was resurrected after a few month's break.
Advertising has recovered somewhat, the problem was not that people weren't buying model engineering goods, it was that they were cleaning out the suppliers who couldn't restock fast enough due to (ongoing, but improving) delays in receiving stock from overseas.
Subs renewals are what will keep the magazines going.
Neil