Already irritated and a bit hurt by receiving for the second year running a ghastly, overblown Christmas Card-by-database from one couple, I have now had one from a second couple.
These are via an English company whose over-blown website tells us its owner, an artist, established it after creating an illustrated e-card for a friend.
You don't buy individual cards but subscribe, at £24 for 1 year or 36 for 2.
This, we are assured, is,
Value for Money: For the price of three or four traditional paper cards you can send an unlimited number of ecards for a whole year.
I can see that might match your normal spending on cards in total, but where the heck was she buying cards, costing at least £6 each?
We are also assured, it offers a
Touch of Class:Your friends and family will love the artistry and humour of [these cards].
Not if said friends find them just run-of-the-mill supermarket-style prettyness complete with gimmicky animation, chosen by the company not the sender, giving the impression of Christmas-by-database. Artistic maybe, but humorous??
I find it lazy, very impersonal and rather thoughtless. The first couple used to buy their cards from the RNLI, too, so that is no longer receiving anything from them.
Also, with postal cards you normally reciprocate with one. This web-site automatically sends you a great big e-mail demanding you reply, irrespective of your having posted a card anyway.