What would be the more traditional bookbinder’s tool used for the same job?
My guess is that it would just be a good bit of carbon steel, sharpened and honed in the traditional manner as it lost its edge.
What I do not know is if it would be single bevel (like a wood chisel) or double bevel (like the Stanley knife blade).
If a single bevel item would work, have a look at some of the Japanese marking knives sold for woodworking. They are usually made of good material.
Blades of the same pattern are made by everyone under the sun, so you might try some other brands (Irwin, Milwaukee, Rothenberger, CK, etc.) to see if there is any increase in performance. The danger is that they are all made in the same factory and just appear in a box with a different sticker on it.