I have no personal experience with that particular item, but from the looks of it, it does not appear to be much more rigid than your average 3D printer, which in turn is not really expected to take any kind of chip load.
All depends on what you are expecting to mill with it – I see the images show various items supposedly machined with one, the question there would be: how long did each one take to produce?
Many of the Chinese CNC machines on 'the bay' are far more rigid and many are less than half of the cost of this item – search for something like '300w CNC'
Another possible alternative might be one of the many Shapeoko clones, again depending on what you are wanting to machine.
If you are expecting to machine steel, then you will need a much heavier more sturdy machine most likely made of cast iron.
If you are wanting to use it as an engraver/router for plastic, wood, or possibly aluminium, then so long as you take it slowly, many people have achieved decent results with both the Chinese items and the Shapeoko clones.
Edited By Timothy Moores on 24/06/2016 15:13:38
Edited By Timothy Moores on 24/06/2016 15:13:53